Stop Waiting for the PMF Rocketship to Launch
Benchmark founder Andy Rachleff on what most founders get wrong about product/market fit
“When you’re starting a company, you need to develop a value hypothesis and then a growth hypothesis. The value hypothesis consists of the what, the who, and the how. What are you going to build? For whom is it relevant? And what’s ... See more
Startup Archivex.comStartups don’t usually fail because they grow too late. They usually fail because they grow too early (i.e., before they have achieved product-market fit).