The thing is, podcast ads grossly outperform traditional advertising. The reason is simple, the listener knows, likes and trusts the host. After spending countless hours “with” them, you feel like you know them — making podcast ads more engaging and trusted than other forms of traditional advertising. While the average ad recall from print and tabl

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Pivot to Video: The Big Business Behind the Rise of Podcasts You Can Watch

Pro

Fans of video podcasts are more than twice as likely to watch a full ad than if they were listening to an audio-only episode