‘Hey, I have some openings. Do you want to work together? Do you know anybody who would want to work with me?’

And if you’re thinking about decreasing your dependence on social media, this might be a good time to move those personal conversations out of your social media DMs and into a platform that you own, like email or a Slack channel … or even finding ways to meet new people without using social media.

It’s estimated that 29% of entrepreneurs have ADHD3 and 35% of entrepreneurs have dyslexia.4

When potential clients engage with multiple forms of media before a purchase, attributing a sale to one source would be misleading. If they’ve been following me for years but then one day they finally purchase, how could I possibly credit just one email with the sale?

I’ve found that the key to being less dependent on social media is not just about boundaries or willpower. It’s also important to practice self-compassion, by not holding yourself to impossible standards and recognizing that we’re all humans trying our best.

Once you start to visualize your marketing as a spiderweb, you might discover that different marketing strategies actually build on each other.

There’s an implicit need to be seen and liked that’s tied up with creating content.

As creators, the platforms normalize our addiction with the promise that we can make money for our business by doing so, but they keep moving the goalposts for what makes “good” content that they will choose to show to our followers.

What might have started as an innocent way to relax has turned into anxiety-fueled doomscrolling day in and day out, leaving our nervous systems depleted and our bodies exhausted.