Today, top creators are rewarded with inefficient virtual currencies (e.g., likes/follows) and cash from a centralized platform. In the future, creators will build a new form of status through these community-driven NFTs which they own through their private key and can directly redeem for money.
-Tokens can be used as network currency. For donating, for buying things from the creator, etc. It can also be used for investment. If you think a band is going to blow up, maybe you buy their coin.