Snapchat (?!) | Acquired Podcast
acquired.fmSaved by nicole
Snapchat (?!) | Acquired Podcast
Building and monetizing a niche business podcast while preserving creative freedom, scarcity, and avoiding growth-for-growth’s-sake incentives.
TRANSCRIPT
I think there's a bit of a cold start.
If you were to propose going and creating an acquired for sports, you would, the sort of risk I guess we took, we didn't think about it as risk at the time because it was just a hobby, was you're looking at years of no or little monetization. Right. Because it's going to take a long time to build up the
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Snapchat CEO literally dropped a masterclass on how to build a $13B company from scratch https://t.co/crx6JuCbUS
By contrast, consumer software tools that enhance human agency, that serve us when we are most creative and intentional, are often built by hobbyists and used by a handful of nerds. If such a tool ever gets too successful one of the Marl-serving companies, flush with cash from advertising or growth-hungry venture capital, will acquire it and kill... See more