Small Business Big Money Online: A Proven System to Optimize eCommerce Websites and Increase Internet Profits
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Small Business Big Money Online: A Proven System to Optimize eCommerce Websites and Increase Internet Profits
That’s where a conversion rate-optimization framework can help. By analyzing your marketing experiences from the perspective of your prospects, you can get into the mindset of minimizing barriers to cognition.
Chris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
A good conversion strategist is never satisfied with the result and is always asking questions, even after getting a great test result: Why does the orange button work better than a green button in this situation? Why does this target audience respond better to that headline than the other? Why does the call to action work better on the left side o
... See moreChris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
Step 4 of the book, I detail the power of increasing conversions by using Split Testing and Multivariate Testing. The internet allows this testing
Ian Daniel • E-commerce Get It Right! Step by Step E-commerce Guide for Selling & Marketing Products Online. Insider Secrets, Key Strategies & Practical Tips, Simplified for Your Startup & Small Business
Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites
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Ask : The counterintuitive online formula to discover exactly what your customers want to buy...create a mass of raving fans...and take any business to the next level
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