If a simplistic description of AI is computers learning to be more human, then the persistence of Hawk Tuah for six months and counting is the inverse: Humans learning how it feels to be a computer—forced to remember, unable to move on, endlessly consuming and regurgitating our past output in slightly different formats—a video here, a podcast there... See more

Being online these days is a sensory overload of visual and sonic stimuli that flood our brains through incoherent phrases and soundbites. It’s no surprise that we’re seeing music reflect this chaotic landscape,” says internet expert and Dazed contributing editor Gunseli Yalcinkaya. “Combine this with remix culture, with young people accessing all ... See more

The Rise of SNARF

SNARF stands for Stakes/Novelty/Anger/Retention/Fear. SNARF is the kind of content that evolves when a platform asks an AI to maximize usage. Content creators need to please the AI algorithms or they become irrelevant. Millions of creators make SNARF content to stay in the feed and earn a living.