While most Americans likely believe that their drug prescriptions are protected from any form of exploitation under medical privacy laws like HIPAA, it turns out that those laws permit pharmacies like Walgreens to monetize their users through advertising. Specifically, pharmaceutical companies can pay Walgreens to send an advertisement for a drug... See more

The problem ‘akshually’ is that contemporary programmatic advertising is too efficient, and the ads sales people at The New York Times selling outrageously priced ads on a fixed, rate-card basis were selling media not really worth the cost (when measured at the level of precision the internet makes possible). Decades worth of such advertising... See more