Short-term vs Long-term - The I.G.Y. Foundation
igyfoundation.org.uk
Saved by sari
Short-term vs Long-term - The I.G.Y. Foundation
Saved by sari
As a rule of thumb, though, start with people (consumers and customers) rather than money (stock price).
Going for the immediate payoff in our interactions with people, unless they are a win-win, almost always guarantees that interaction will be a one-off. Maximizing benefits is something that happens over time.
My new business would be based on helping others first, with a contract for web design or design consulting coming later. I’d do it this way not because I frown on capitalism and want to sit around a Skype video-call singing “Kumbaya,” but because I know this is how you build a loyal client base and following.