Shipping Greatness: Practical lessons on building and launch...

Shipping Greatness: Practical lessons on building and launching outstanding software, learned on the job at Google and Amazon

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I find that most product teams have a much better sense of how to accomplish the second goal of delivering solid software than how to accomplish the first goal of rapid experimentation and discovery.

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- There are, broadly speaking, two kinds of product development processes: - You ask customers what problems they have, and build for those stated problems. In some domains this may take the form of asking customers what they want, and then building exactly what they want. - Or you don’t ask the customer anything, instead you iterate internally and... See more

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