I suspect billions of people will be happy to receive their answers to complicated queries directly on the search results page, uninterested in where the information comes from, so long as it’s accurate enough.

But to everyone who depended even a little bit on web search to have their business discovered, or their blog post read, or their journalism... See more

Curators, Curators

It has become popular to say we live in the information age, and we need curation to help us sort through the mess. But thus far, the conversation around “curation” has been too focused on the content and not enough on the structure. We seem to have accepted the job of the curator as providing a product review, a list of links, a... See more

We need leaders in all aspects of our lives, and human curators should be the arbiters of taste. You may already be sick of trending templates, memes, specific types of click-baity content, soulless imagery, vapid videos, engagement farming, annoying trending songs.9 It’s not going to stop. In fact, it’s going to get much worse. The problem is that... See more