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It started with the Facebook feed. On the old internet, you could show a different side of yourself in every forum or chat room; but on your Facebook feed, you had to be the same person to everyone you knew. When social unrest broke out in the mid-2010s this got even worse — you had to watch your liberal friends and your conservative friends go at ... See more

In the aftermath of the 2016 Presidential election, these attitudes radically shifted. For different reasons, both sides of the political spectrum began to immensely distrust the platform monopolies. The algorithmically curated streams that had once seemed so futuristic suddenly became Orwellian. Today, it’s not only acceptable to move more of your... See more

Add it all up, and the social web is changing in three crucial ways: It’s going from public to private; it’s shifting from growth and engagement, which broadly involves building good products that people like, to increasing revenue no matter the tradeoff; and it’s turning into an entertainment business. It turns out there’s no money in connecting p... See more