Rug Pull or Rug Missed? The Cost of Moxie’s Sudden Senpi Drop

There’s a reason so many crypto products die before they launch or before anyone starts understanding what they bring to the table. It's not the tech. It's not the lack of money. It's that nobody cared when they showed up, because they never told anyone, and hoped everyone would notice.

In the world of crypto, where many people engage partially or completely anonymously, crises of confidence in a project can cascade quickly, which means it’s particularly important that the team communicate frequently and transparently about how they intend to evolve the project.

Crypto founders have a unique challenge in front of them. In addition to building a product that people want, they also need to consider how that product can successfully run in a decentralized manner — that is, as a protocol owned and operated by a community of users. This is a difficult challenge because much of what it takes to build a suc

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In crypto - just like in startups, art, and revolutions - what moves people isn’t the tech. It’s not the product. It’s the narrative wrapped around the product. The reason behind it. The feeling it gives.

If you’ve ever tried to pitch your project and felt like you were just “explaining features,” you’re not alone. But here's the truth: people don’t... See more