The most creative innovations are often new combinations of old ideas. Innovative thinkers don’t create, they connect. Furthermore, the most effective way to make progress is usually by making 1 percent improvements to what already works rather than breaking down the whole system and starting over.
James Clear • Don’t Start From Scratch: How Innovative Ideas Arise
Innovation, then, is the mechanism through which your business identifies itself in the mind of your customer and establishes its individuality.
Michael E. Gerber • The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
Value innovation places equal emphasis on value and innovation. Value without innovation tends to focus on value creation on an incremental scale, something that improves value but is not sufficient to make you stand out in the marketplace.18 Innovation without value tends to be technology-driven, market pioneering, or futuristic, often shooting be
... See moreW. Chan Kim • Blue Ocean Strategy
enhancement and innovation. Enhancement means to take some existing product or service and make it better. Innovation provides a completely new way of doing something, or a completely new thing to do, something that was not possible before.
Don Norman • Emotional Design: Why We Love (or Hate) Everyday Things
Innovation → Resurgence: Innovation is a tricky one, unfortunately, co-opted by the association-of-move-fast-and-break-things as (infinite) growth, addition and mutation. Innovation fixates on new; different; change. On the other hand, ‘resurgence’ (renewing, restoring, regenerating) focuses less on endless growth and more on cyclical forms of nurt... See more