Rewilding the Imagination

Faced with climate change and other interconnected existential crises in the twenty-first century, it is quickly becoming a cliché to say that there is a strong need to “imagine better futures.” But such a statement hides many questions and challenges. Who gets to imagine these futures? Who feels safe and supported enough, economically, politically... See more

If we’re to resist the gravity well of banality, extract ourselves from of the containers of the past, escape the stifling grip of pre-packaged thinking, refuse to be complicit in the astro-turfing of culture, and create better, desired futures rather than merely slipstream into default ones, then what we really need is imagination. And the recogni... See more

Imagination must be understood as a critical responsibility—not as a resource to extract, nor a differentiator in markets, but as a capacity that must be cultivated and protected. In a world increasingly driven by predictive models, short-term optimization and commodified creativity, the role of designers is not simply to generate novel ideas, but ... See more