
Review: Kyle Chayka's Filterworld

The vast interconnection enabled by digital platforms has ended up creating more of a sense of sameness than diversity. Users are subtly guided toward the same subsets of topics, urged on by recommendations that are designed not to serve their interests but to create profitable attention fodder to sell to advertisers. Instagram doesn’t care that yo... See more
Welcome to Filterworld|Dirt
It’s long past time that we realized these systems are not benefitting culture. Creators and consumers alike are pushed into preset formats that we may ultimately have no organic interest in. By giving in to algorithmic feeds, we are letting tech companies determine our tastes.
Welcome to Filterworld|Dirt
Filterworld culture is ultimately homogenous, marked by a pervasive sense of sameness even when its artifacts aren’t literally the same. It perpetuates itself to the point of boredom.