
Resonate

The middle of a presentation is made up of various types of contrast. People are naturally drawn to contrast because life is surrounded by it. Day and night. Male and female. Up and down. Good and evil. Love and hate.
Nancy Duarte • Resonate
What You Give Them GUIDANCE What insights and knowledge will help them navigate their journey? CONFIDENCE How can you bolster their confidence so they aren’t reluctant? TOOLS What tools, skills, or magical gifts do they gain from you on their journey?
Nancy Duarte • Resonate
The beginning doesn’t have to be long. It might be as simple as a short statement or phrase that sets the baseline of what is. While it can be longer, it should not take up more than 10 percent of your total time.
Nancy Duarte • Resonate
Refusal of the Call COMFORT ZONE What’s their tolerance level for change? Where is their comfort zone? How far out of it are you asking them to go? FEAR What keeps them up at night? What’s their greatest fear? What fears are valid, and which should be dispelled? VULNERABILITIES In which areas are they vulnerable? Any recent changes, errors, or
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The beginning of the presentation form is everything that comes before the first turning point, the call to adventure. The first flat line of the form represents the beginning of your presentation. This is where you describe the audience’s ordinary world and set the baseline of what is. You can use historical information about what has been or the
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until you add a human to the mix.
Nancy Duarte • Resonate
Act 1 sets up the story by introducing characters, creating relationships, and establishing the hero’s unfulfilled desire, which holds the plot in place. Act 2 presents dramatic action held together by confrontation. The main character encounters obstacles that keep him or her from achieving his or her desire (dramatic need). Act 3 resolves the
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There are a few ways to explain the narrative in the numbers: Scale: Nowadays, we casually throw around profoundly large (and minutely small) numbers. Explain the grandness of scale by contrasting it with items of familiar size. WaterPartner.org’s 2008 animation: “This year, 1 white girl will be kidnapped in Aruba, 4 will die in shark attacks, 79
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The most simplistic way to describe the structure of a story is situation, complication, and resolution.