Remember that we live in a world where the most clickable he...
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Remember that we live in a world where the most clickable he...
the phenomenon contributed to a broader sense internally that rewarding videos for clicks was not working. Views were a bad metric.
Mark Bergen • Like, Comment, Subscribe
Being final, or authoritative, or helpful, or any of these obviously positive attributes is avoided, because they don’t bait user engagement.
Ryan Holiday • Trust Me, I'm Lying: Confessions of a Media Manipulator
People still select and deliver important content to one another, but content no longer takes the form of logical statements with truth-values that can be tested against the absolute truth. Instead, content becomes a vehicle for the expression of emotional attitudes. The automatic means of reaction, such as likes and reposts, on social media do not... See more
Andrey Mir • The Viral Inquisitor
Remember that we live in a world where the most clickable headlines make the most money and thus the way the world is represented by the media often isn’t the reality of how things work.