
Reimagined: Building Products with Generative AI

Marketing-Led
Dr. Yiwen Rong • Reimagined: Building Products with Generative AI
Right Growth Strategy:
Dr. Yiwen Rong • Reimagined: Building Products with Generative AI
Refine your pricing strategy to align with customer value and opt for simplicity.
Dr. Yiwen Rong • Reimagined: Building Products with Generative AI
"sell to work, not the software162." This means pricing based on the work output, like legal agreements, instead of per seat. This opens up new markets and allows for better perceived value.
Dr. Yiwen Rong • Reimagined: Building Products with Generative AI
Make community part of your GTM strategy.
Dr. Yiwen Rong • Reimagined: Building Products with Generative AI
Laser focuses on educating customers and delivering value.