EVOKE is a social network game designed to help players

We don’t have an endless stream of opportunities to do something that matters right now, presented with clear instructions, and finely tuned to our moment-by-moment capabilities. Without that kind of creative and logistical support, there’s no easy way to go after epic goals and successfully achieve them in our everyday lives.

In the engagement economy, we’re not competing for “eyeballs” or “mindshare.” We’re competing for brain cycles and heartshare. That’s why success in the new engagement economy won’t come from providing better or more competitive compensation. It will come from providing better and more competitive engagement—the kind of engagement that increases

The service record is stored on the official Bungie website, and it’s fully viewable by other players. It lists all the campaign levels you’ve completed, the medals you’ve earned, and the achievements you’ve unlocked.

So we have to set other, more concrete goals, and in the pursuit of those goals, we capture happiness as a kind of by-product. He called this approaching happiness “sideways, like a crab.”30 We can’t let it know we’re coming. We just kind of sneak up on it from the side.

Whether it’s money, grades, promotions, popularity, attention, or just plain material things we want, scientists agree: seeking out external rewards is a sure path to sabotaging our own happiness.

Second, gamers aren’t afraid to fail. Failing in a good game is at the very least fun and interesting; it can also be instructive and even empowering.

nothing as engaging as this state of working at the very limits of your ability—or what both game designers and psychologists call “flow”.4 When you are in a state of flow, you want to stay there: both quitting and winning are equally unsatisfying outcomes.

we need platforms for engaging people in scientifically proven happiness activities.