Anybody have any thoughts on it? I have a subscription to AdWeek that I thoroughly enjoy and have the staple books at home (On Advertising - Ogilvy, Hey Whipple Squeeze This - Sullivan & Boches, etc.) but want to expand my resources and print material for inspiration. Is the AdWeek Copywrit'ers Handbook resourceful? What other suggestions do yo... See more
reddit.comAdWeek Copywriter's Handbook
Vitaly Friedman on LinkedIn: #ux #books | 66 comments
linkedin.com
not talking about specs or PRDs
I mean the product knowledge itself
like why something was built a certain way
what failed in the past
what users actually said during discovery
the messy stuff that lives in someone's head or buried in old docs___LINEBREAK__... See more
reddit.comNobody reads ads. But write ads in a way that feels new (And relatable ), and people will read every word.