
Purpose

Your Big Purpose is the motivation for your community—not just yours, but your member’s motivation. Why they’ll join, why they’ll contribute, and why they’ll walk arm and arm with you toward your Future Story. It’s an invitation for your Ideal Member, who you’re now passionately in love with. It’s an important thing to keep in mind. This isn’t a ge
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questions that evoke meaningful responses and spark a connection between people.
Gina Bianchini • Purpose
In Community Design™, we call this your Current Story and there are five questions to structure it. 1. What stands out for you about your upbringing and background? 2. What have been the top three most pivotal experiences in your life? 3. What are your top three proudest achievements? 4. What are three times you’ve taken a stand? 5. When you think
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It turns out people pay attention to what they pay for. Therefore, the fastest way to build a loyal, tightly knit set of early adopters or brand loyalists was by making the community paid, charging for events, or offering paid course communities. Perhaps counterintuitively, the easiest way to move people off social media was to charge for access to
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A host is the most powerful role any of us can take on as we turn our purpose into action. A host can take many forms—gatherer, facilitator, guide, teacher, coach, mentor, or a warm, welcoming friend—but a host does something the rest of us increasingly don’t. They bring people together with intention—the intention to discover, explore, comfort, be
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Then, you’ll want to explore the opposite dynamic. Who depletes your energy? Who is quick to cut you down? Who makes you question your worth?
Gina Bianchini • Purpose
What are 3 things you’re able to do in the future that you’re not able to do today? 2. What are 3 things you’ve accomplished? 3. What are 3 things you have taken a stand for? 4. What has changed in your world for the better in the most unexpected or surprising way? 5. Who are the people you have brought together? 6. What are 3 things they are able
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While purpose is a big, lofty concept, it isn’t limited to heavy life-and-death topics. Nor is it ever just one single purpose. It’s having purposes where we truly thrive. We may choose that our purpose is just giving people a chance for joy, a respite, or kindness on a shared path. It may also mean creating a space to share grief, anger, or fear.
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THE MENTOR. As you shift from hero to mentor, or as we’ll call you, host, you can blossom into a role that helps others around you succeed on their own journeys.