Products Over Projects

This is a good place to introduce the idea of using an engineering model approach to software development as opposed to the contractor model. First consider the typical contractor model. Under this model, whether used by employees or actual contractors, developers must be given accurate tasks to work on, and they must not fail in even small ways. T

The way out of this dilemma is to manage the four kinds of work differently, allowing strong cross-functional teams to develop around each area. When products move from phase to phase, they are handed off between teams. Employees can choose to move with the product as part of the handoff or stay behind and begin work on something new.