Productivity Traps I Fall Into Regularly - daverupert.com

But it gets worse (and this point is especially important for creative people): It can take many minutes, or even hours, to get fully tucked into a cognitively demanding task like writing (or answering email, for that matter). Each time you switch tasks, you may lose five minutes or even an hour of full effectiveness. This is called “context-switch

1 THE RISE AND FALL OF PSEUDO-PRODUCTIVITY