Podcast Companies Begin to Advertise Like Hollywood Studios ...

The job for any studio is to create a great story and exploit it across as many channels as possible—theme parks, merchandise, games, movies, TV, TikTok, etc.

https://www.bloomberg.com/news/features/2024-09-23/netflix-youtube-and-tubi-are-reasons-for-optimism-in-hollywood?srnd=homepage-americas&sref=W6GJF3MS

Podcast Companies Begin to Advertise Like Hollywood Studios - WSJ

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Mass marketing peaked in the 90s, and gave us classic, memorable ...