First Round Capital’s PMF framework consists of four levels: nascent, developing, strong, extreme

1. Level one: Nascent product-market fit. Likely a pre-seed or seed-stage company. The goal in this stage is to find three to five customers with a problem worth solving, engage with them, deliver a solution, and validate that solution. [examples: Vanta,

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How I would choose my next startup idea:

1. It must be a product in a growing market. Startups can take years or even decades to fully develop, don’t risk creating an amazing product just to have the user base dry up.

2. The value of the product must increase over time. For example, as you upload more to a social media platform and make more friends,... See more

If you’re feeling stuck on your path to PMF, take 10 minutes and deeply think about these questions:

1. Is the problem you’re solving truly important and underserved ?


2. Is your solution Delta-4 better than the status quo?


3. Have you tried rethinking your ICP ? How truly painful is the pain you’re attempting to solve for them?


4. Have you tried rethinking

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