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In order to build a community, you need a couple of things. First, you need a loose connection of people who are actively looking for a home. It’s useful to understand who that community is, where that community hangs out, what’s currently missing, and what they are looking to get through community membership.
Andy Budd • The Growth Equation: How Early Stage Startups Can Build a Powerful Engine for Growth
a community is more than just a group of like-minded people. it requires a shared emotional energy.
Building Brand Communities: How Organizations Succeed by Creating Belonging
amazon.com
