Your business is a direct reflection of your inner world. If you are plagued by self-doubt, your content will lack conviction. If you are terrified of judgment, your voice will be generic. If you are outsourcing your self-worth to likes and subscriber counts, you will burn out chasing metrics that will never fill you up.

The Guru Game thrives... See more

There are things we do easily, that come naturally to us, that we enjoy and that we are good at — that are not as easy for others. These are what Gallup calls our talents. When we develop area-specific knowledge and practice related-skills, we can use our talents to consistently provide near-perfect performance.

For instance, strengths of mine... See more

Stop fighting your nature. Start winning with it.

You're born with certain core traits. Fighting them is like being a sprinter forced to run marathons – exhausting and futile. But these "limitations" can become your biggest advantage.

Your instincts, personality, and preferences aren't flaws - they're features.

When something seems to be holding... See more

people have innate, stand-out strengths and the only way to become extraordinary is by identifying and focusing on your strengths, not trying to improve your weaknesses. I would extend that by saying that the greatest impact you are going to have on the world is by finding the intersection of what you love doing and what you are extraordinary at —... See more

“Go where your natural superpowers already are, so you can lean into all the stuff you already do and are already a natural at. If you read the internet from cover to cover every day, that’s a superpower. If you know more about politics than 99.9% of people, start there.”