perpetual beta — our new normal – Harold Jarche

Keeping yourself in “permanent beta” makes you acknowledge that you have bugs, that there’s more testing to do on yourself, and that you will continue to adapt and evolve. It means a lifelong commitment to continuous personal growth. It is a mind-set brimming with optimism because it celebrates the fact that you have the power to improve yourself a

Our ability to compete is based on creating a common orientation across the organization and enabling the people doing the work to constantly create and practice new repertoire through a process of experimentation. These activities enable us to more effectively detect and analyze changes in our environment, to get inside the decision-making process

To adapt, companies must operate not as machines but as learning organisms, purposefully interacting with their environment and continuously improving, based on experiments and feedback.

“Evolution requires us to continually refresh our competitive advantage. … To innovate forever, in other words, is not an aspiration; it is a design specification. It is not a strategy; it is a requirement.”