
Saved by Aman
Part 1: Finding Your Thing's Essence
Saved by Aman
But as a thingified idea – a technique or theory or framework or product or service – that can stand on its own two feet and have an impact on the world.
Sometimes the goal is nothing more than a personal mantra such as ‘keep it simple’ or ‘something perfect’ or ‘economy’ to remind me of what I was thinking at the beginning if and when I lose my way. I write it down on a slip of paper and it’s the first thing that goes into the box.”
These are things that you have the experiential keys to and in so far as you’re able to sort of take what sort of abstract in these hazy intuitions and turn them into these really concrete ideas. You can then end up with ideas and storylines that other people don’t have, because these are byproducts of who you are and how you’re already living.