Organizational Innovation Through Design
If you happen to be in a start-up or part of an enterprise’s innovation group charged with building a new business offering from the ground up (i.e., vertical growth, or building something from nothing), then reimagining design can give you a leg up on getting started if you commit to setting a multidisciplinary tone from day one. Founders with a n
... See moreKevin G. Bethune • Reimagining Design: Unlocking Strategic Innovation (Simplicity: Design, Technology, Business, Life)
Seeing design as part of a living system applies equally to more subtle design tasks, like the “design” of guiding ideas. “Organization design is widely misconstrued as moving around boxes and lines,” Bill O’Brien used to say. “The first task of organizational design concerns designing the governing ideas—the purpose, vision, and core values by whi
... See morePeter M. Senge • The Fifth Discipline
Design organizations are increasingly expected to contribute to product strategy, but these structures support little more than product delivery. If the team is asked to develop a vision for the future product experience 2-3 years out, how do they get it done?
Peter Merholz • Creative and Strategic Leadership in Design Orgs—Super-Senior ICs and the Shadow Strategy Team (3rd in a series on Emerging Shape of Design Orgs), Peter Merholz
