Saved by Yanis Markin and
On the Record with Apple Industrial Designer Eugene Whang
People do want some kind of artifact—some kind of physical totem of what they’re into—because music ultimately represents a culture that you want to align with.
SSENSE • On the Record with Apple Industrial Designer Eugene Whang
I remember looking at my first iPod and being like: “This is a vessel that holds what I’m into.”
And also the early iPod didn’t have a lot of space, so you really had to curate what was on there in a way that people don’t do on their phones.
And also the early iPod didn’t have a lot of space, so you really had to curate what was on there in a way that people don’t do on their phones.
SSENSE • On the Record with Apple Industrial Designer Eugene Whang
the club was asking for things like needing to be able to see the date or ticket from a block away. No way! If you’re interested in the show, you’re going to find a date.
SSENSE • On the Record with Apple Industrial Designer Eugene Whang
music and graphic design have codes that are naturally built into them. They’re intentionally only made to speak to certain subcultures. So when we make these flyers, we know that we’re turning off like 90% of people—but that’s cool because the 10% are the people who we want to show up.
SSENSE • On the Record with Apple Industrial Designer Eugene Whang
You can't be everything to everyone, nor you should want to be – and that's alright.
I find it super interesting that music is formless. It can be with you at any time—and a song you hear can remind you of a specific memory from 20 years ago.