On-Chain Meritocracy

The wealth of information stored on-chain could even upend markets as big as search and discovery. A range of matching algorithms will be enabled by the openly queryable nature of decentralized identities; whereas previously, matching algorithms could only be developed by whoever had access to our data. Additionally, until now we’ve only been able ... See more

The core ethos of web3 is:1) taking away the middle-man by enabling true peer-to-peer social and transactional relationships and2) rewarding people based on their actual contributions, both financially and through social recognition.

Indeed, taken to the limit, in Web3, users sometimes have no need to trust the company (or people) behind a project; rather, they just have to trust the code itself.

If you think about it though, the one piece of core Web 2 infrastructure where the blockchain is actually the most natural way to engineer things is … attribution. What else is a company like Branch Metrics (my former employer) or the internal attribution system at giants like Facebook, but a large, distributed, semi-private ledger of online events... See more

Core to the tenets of web3 are the notion of self-sovereignty through cryptography, the ability to organize into global communities that resonate with our tailored values and interests, and the redistribution of network value back to users through incentivized participation.