The Offline Escape trend is no longer niche, but representative of a mass craving to return to IRL experiences. Unlike the hyper-sensory experiences previously popular, which required high production value and major financial investment all for the benefit of creating social content, the desire here is rooted in simplicity, personal interaction,... See more

semi‐public parlors where people choose their company and set their own rules, spaces that prioritize continuity over reach and coherence over chaos. People will show up not to go viral, but to be seen in context. None of this is about escaping the social internet, but about reclaiming its scale, pace, and purpose.

Acceleration of stronger cultural norms of online interaction developed during the pandemic (if you'll attend a Zoom wedding, why not a Zoom class?)