Ogilvy on Advertising in the Digital Age

Managing Content Marketing

Robert Rose

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The Art of Immersion: How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories

Frank Rose

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Rory Sutherland

Rory Sutherland • 7 highlights

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Storynomics: Story-Driven Marketing in the Post-Advertising World

Robert Mckee, Thomas Gerace

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Experiences: The 7th Era of Marketing

Carla Johnson

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The Platform Delusion: Who Wins and Who Loses in the Age of Tech Titans

Jonathan A. Knee

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