Follow the story of Nvidia and you will clearly see the kernel of a good strategy at work: diagnosis, guiding policy, and coherent action. You will also glimpse almost every building block of good strategy: intelligent anticipation, a guiding policy that reduced complexity, the power of design, focus, using advantage, riding a dynamic wave of chang

Intel mastered the design of these chips and made billions in the process. But with the advent of smartphones, demand shifted toward more efficient uses of power, and Qualcomm, whose chips were based on designs by the British firm ARM, took the throne as the undisputed chip king. Now, as traditional computing programs are displaced by the operation

How will this industry be disrupted by advances in AI? How soon could that happen? What are the risks and opportunities in that disruption?