No tradeoff between quality and scale

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So many business leaders and entrepreneurs started with the dictum: "bigger and better"

I want to have a company with 200 people, 300 people. I want to be growing my company and scaling it and then selling it and exiting.

And that's right for some people, but the number of individuals I've worked with who along the way have realized, actually, that

When you talk to people who have scaled a business—and we have talked to many, at length and in depth—you begin to uncover some counterintuitive truths about scaling: The best, most scalable ideas are often the ones that seem the most implausible. An encounter with resistance at the start of your journey is a good thing. Early, honest feedback from

Reid Hoffman • Masters of Scale: Surprising Truths from the World's Most Successful Entrepreneurs

My philosophy re startup speed has completely changed over the last few years. I grew up at Uber, professionally, which held speed as the absolute, ultimate goal. Now, I still value speed, but hold quality as the binding constraint.

Flo Crivello x.com