Yglesias’s newsletter, “Slow Boring,” has a readership that includes more than six thousand paid subscribers, and he is making twenty-seven thousand dollars a month
What’s interesting about newsletters is that consumers are willing to pay for them. While blogs have never really figured out monetization (apart from ads), Substack alone claims more than 50,000 paying subscribers.
Democratizing this subscription-based future will enable more writers to earn more money by writing about what truly matters. It puts the media’s destiny into the right hands.