Museum Metamorphosis: Cultivating Change Through Cultural Ci...

Museum Metamorphosis: Cultivating Change Through Cultural Citizenship (American Alliance of Museums)

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David Ehrlichman • Impact Networks: Create Connection, Spark Collaboration, and Catalyze Systemic Change

That is a shift in purpose that museums have been making for twenty to thirty years and is gaining in momentum, especially as Covid-19 is making deep social inequities widely visible. Post-Covid, it will be all the more important.

András Szánto • András Szántó. The Future of the Museum: 28 Dialogues (Hatje Cantz Text Book 6)

Ultimately, what we need for Citizen business to take full hold is for the cooperative model to expand massively, and for the businesses in it to step into the Citizen Story.

Jon Alexander • Citizens: Why the Key to Fixing Everything is All of Us

In particular, as museums become more representative of the communities they serve, new voices will help shape the direction of audience engagement initiatives. Moreover, as more millennials join the workforce, their perspective will offer museums a unique opportunity to embrace a new mindset.

Rosie Siemer • Museum Membership Innovation: Unlocking Ideas for Audience Engagement and Sustainable Revenue

In the past few years, museums across the US, Europe, and Australia are trying to tackle the challenge of decolonizing their institutions. Museums are taking on this important work to try to make their museums reflect the diversity and the voices of the people within their collections and around them.

Museum Next • What does it mean to decolonize a museum?

While there is no shortage of ideas when it comes to reversing the trends in attendance and membership, there is little time to waste in finding a viable way forward. Museums must first identify the right target audiences and remove the barriers that are hindering participation.