Monzo Campaign Turns Money Dread into Banking Dreams | LBBOnline
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Saved by Artem Nyzhnyk
Monzo Campaign Turns Money Dread into Banking Dreams | LBBOnline
Imagine you are a bank. Imagine being able to identify every credit card option customers considered. Imagine being able to understand if it was a reward program, interest rates, or annual fees that drove their choice. Imagine knowing what they say about each product
Bill Franks • Taming The Big Data Tidal Wave: Finding Opportunities in Huge Data Streams with Advanced Analytics (Wiley and SAS Business Series)
(positive and negative messaging)
Donald Miller • Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
