MKT1 Guide to Channel <> Startup fit
mail.google.com
MKT1 Guide to Channel <> Startup fit
The Growth Equation: How Early Stage Startups Can Build a Powerful Engine for Growth
amazon.com
Go-To-Market Strategist: Everything You Need to Reach Product-Market Fit
Maja Voje • 1 highlight
amazon.com
Step 3: Find a Scalable, Cost-Effective Growth Channel
Even with the right target customers and messaging, you need a repeatable and scalable way to acquire them cost-effectively. This requires running lots of experiments across different channels to find what works. Test:
Even with the right target customers and messaging, you need a repeatable and scalable way to acquire them cost-effectively. This requires running lots of experiments across different channels to find what works. Test:
- Paid acquisition (Google Ads, Facebook, LinkedIn, TikTok, etc.)
- Organic strate
Sean Ellis • Why PMF Alone Won’t Make You a Breakout Success
Drive Growth by Picking the Right Lane — A Customer Acquisition Playbook for Consumer Startups
Dan Hockenmaierreview.firstround.com
Essential Growth Channels [COPY THIS]
Essential Growth Channels So you’re ready to get serious about marketing your new product and getting in front of your target customer—where should you start? As a marketer who’s focused on helping early-stage startups (pre-product to Series A) at Bend Growth Co. and has done it before at Atmos...
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