Million Dollar Newsletter

I might be biased, but I believe that creators would be well served to consider their portfolio of SKUs as a flywheel. Step 1: figure out what the core of your engine is based on your business model. Step 2: add SKUs that (1) are uniquely made better by your core activity (writing/TikToking, etc), and (2) that in turn feed back into that core activ... See more

Packy is a better investor because of his writing, and he’s a better writer because of his investing.

- The core of Packy’s flywheel is the Monday piece. These pieces are the crown jewel in Packy’s empire, the battery pack in his Tesla; these pieces are (rightly) shared en masse, and they fuel his obscene subscriber growth. - As Packy’s keeps churning out hit after hit on Mondays, his audience doesn’t stop growing. - As the audience grows, a few th... See more