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Meet The Middlers
We Are All the Same Age Now: Valuegraphics, The End of Demographic Stereotypes
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Marketing to the 50+ crowd: A booming opportunity
Marketing to the 50+ crowd: A booming opportunity | MarTech
As I said in the previous point, there’s an increasing number of people who are aged 55+, who are still working (especially that in many societies we’ll work longer), have money to spend, are fit/healthy and who have specific needs. This is why I think models like Wisr (a marketplace for senior talents listed on the landscape) or a Peloton for... See more