📖 Matter

RSS feeds emphasize the where, not the who. I can subscribe to an RSS feed of a newsletter, but I won't easily receive the author's contribution to the other online publications. I inherently care much more about the individual than the institution, making this problem even worse for a publication like the WSJ or NYT, where hundreds of contributors... See more

The rise of newsletters is a tiny part of a more considerable shift around discovering, filtering, and consuming content online. On a more macro level:-Content supply is getting unbundled with the meteoric rise of individual creators.Trust in institutions is dwindling. [Pew Research]-We're consuming knowledge in more formats than ever before: Tweet... See more

Trust recommendations are crucial to improving our content filters and information diets.

We miss out on the best content online because we never come across it.

Matter found their early adaptors on three large online communities and worked with the leaders of these communities to introduce the product to their respective members. Anyone who was not a member of these online communities was not welcome! The 3 communities were:The Interintellect run by Anna GatProgress Studies run by Jason CrawfordThe Long No... See more