added by sari and · updated 1mo ago
Matt Yglesias and the Secret of Blogging
- In financial terms, blog posts have asymmetric returns with capped downside but unlimited upside. If you write a bad post it won’t get shared and no one will see it. If you write a great post and it goes viral, everyone on the internet thinks you’re a genius. Since content is shared organically, your best work gets way more exposure than your worst... See more
from [Guest post] How Substack Became Milquetoast by Applied Divinity Studies