Made to Stick: Why Some Ideas Survive and Others Die

How not to Plan: 66 ways to screw it up

APG Ltd

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Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation

Debra Kaye • 2 highlights

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Pre-Suasion: A Revolutionary Way to Influence and Persuade

Robert Cialdini

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Think Like a Rocket Scientist: Simple Strategies for Giant Leaps in Work and Life

Ozan Varol

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Triggers: 30 Sales Tools You Can Use to Control the Mind of Your Prospect to Motivate, Influence, and Persuade.

Joseph Sugarman

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