Love Is the Killer App: How to Win Business and Influence Friends

If you are a salesperson, you might look for words such as negotiation, closing, finding, clients for life, making clients happy, persuasion. An entrepreneur might seek out economy theory, macroeconomics, success stories, profit, locating capital, angel investors, raising money, business plans. A lawyer might look for negotiation skills, behavioral

When you hate your job, you are a zombie. When you

You’re becoming a theory-slinging, expert-quoting, knowledge-throwing lovecat, and that’s what makes you stand out from the pack, and that’s why others keep calling on you.

For instance, there are several words or phrases I search out whenever I’m in a bookstore, including brand marketing, globalism, the new economy, partnerships, strategic alliances, the future.

The Dalai Lama helped me as a manager, teaching me about the ethics of human relationships, in and out of business. And he took the weight of the world off my shoulders, because he said, “You don’t have to be a god. Just stop hurting people.”

Spend 80 percent of your time on books, and 20 percent on articles and newspapers.

Magazine articles are between-meal snacks. They are Ideas Lite. They

receive anything in return for what you are willing to give.

Books should be your diet’s staple because they are the complete thought-meal, containing hypotheses, data, research, and conclusions, combined in a thorough attempt to transfer knowledge. If they’re good, they contain that essential value prop, that meta-idea, or that statement of fact that gives the reader a unique perspective.

Reading Maslow is like putting on a new pair of glasses that allow you to see people more clearly. He says, “Although human beings are capable of being selfish, lustful, and aggressive, that is not what they are fundamentally. Beneath the surface, at the psychological and biological core of human nature, we find basic goodness and decency. When peo