Saved by Jason Badeaux
Lessons from Tesla’s Approach to Innovation


Here are some high-level examples of strategies:
- Tesla: Build a high-priced sports car → Use that revenue to build an affordable car → Use that revenue to build an even more affordable car → While doing so, also provide zero-emission electric power
- Uber: Launch Uber Black → Bring prices down by launching UberX → Bring prices down by launching Uber Po