Lean Analytics: Use Data to Build a Better Startup Faster (Lean (O'Reilly))
Mindset #8 Place many small bets. Mindset #9 Make evidence-based decisions.
Ash Maurya • Running Lean
The Lean Startup by Eric Ries in 2011.
Marty Cagan • INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group)
Decision-Driven Analytics: Leveraging Human Intelligence to Unlock the Power of Data
amazon.com