Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
amazon.com
Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
amazon.com
Your top landing pages represent a unique opportunity because they’re the first impression of your business and products for many visitors. These are opportunities for you to test and discover the layout, content, and messaging
Chris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
Step 4 of the book, I detail the power of increasing conversions by using Split Testing and Multivariate Testing. The internet allows this testing